For Dentsu, it's all about bringing children joy
"All businesses have a responsibility to the community in which they operate and have a moral obligation to contribute support to those that are less fortunate," says Nick Waters, CEO of Dentsu Aegis Network Asia-Pacific.
The media and digital marketing communications stalwart's One Day for Change (ODFC) is representative of its global drive towards socially responsible causes.
This article was first published in The Business Times.
Read more at http://www.businesstimes.com.sg/companies-markets/company-of-good/for-dentsu-its-all-about-bringing-children-joy