Building a culture of volunteering one tweet at a time
For social media platform Twitter, it's all about building a culture of volunteerism within the company. It advocates the use of its conversational platform to help empower and build positivity throughout the community.
Twitter's vice-president of online sales in Asia Pacific and Latin America, Aliza Knox, says: "Twitter plays an incredibly strong role in giving back to the community because it creates a voice for people who need one but may not have it in any form."
This article was first published in The Business Times.
Read more at http://www.businesstimes.com.sg/companies-markets/company-of-good/building-a-culture-of-volunteering-one-tweet-at-a-time